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The Importance of LinkedIn Engagement
Last week we talked about how LinkedIn uses Artificial Intelligence and Machine Learning to “memorize” you actions, known as Affinity Actions, and the role that this plays in being found for specific search results and by hiring managers using specialized tools. Today, I want to share how you can increase opportunities to be found by influencers and target companies using proactive strategies. To be successful with LinkedIn, one of the keys is activity and engagement. It is critical to build your network and communicate with those individuals. This however, does not mean just clicking on...
read moreOptimizing your LinkedIn profile for AI & Machine Learning
LinkedIn is the place to showcase your skills and accomplishments. It is also one of the best sources for Recruiters and Hiring Managers to find top talent. For this reason, it is critical that you have not only an engaging profile but one that is optimized to attract companies that you would be interested in working for. Over the next two weeks I will be sharing with you information regarding how LinkedIn responds to the content you have on your profile as well as how you can increase your visibility through engagement. For this post, let’s review how LinkedIn works. As a brief overview,...
read moreCareer Growth Secret – Part 1
Want to grow career-wise, but feel stuck without a strategy or tools that will help you progress? If you want to advance in your present work, be noticed for other positions, or just feel more confident in your career, then I have to share with you what I discovered is a very little known career growth success secret that can help you accomplish all of these. I know from speaking with over 20,000 career-minded people over the last 20+ years that fewer than 5% know about this secret. So, what is this secret that I’m talking about? Success stories! The ability to define your successes...
read moreFinding your focus – the key to a successful resume
This past week I led a resume workshop for a group of reading tutors with AmeriCorps. They’re wrapping up their year with the organization, and are prepping for next career steps. Writing a resume can feel like an intimidating experience: what to include? How long should it be? Which format is best? But I let them all in on a secret for simplifying the task: before you begin, have a career focus in mind. One of my favorite analogies related to this is that we all have a career-closet full of experiences: where we’ve worked, education we’ve received, and successes we’ve accomplished. But a...
read moreResume tips. From so-so to Wow!
My business writes more resumes at this time of year than at any other. My theory is that once the New Year starts, career-progress hopefuls attempt to update their own documents, yet after a few weeks of trying, decide that working with a professional may ultimately get them better results, despite the $100 to $750 fee. However these tips can help you get professional results for a fraction of the cost: Be clear on what you want your resume to accomplish. A successful resume is designed to help get you in the door for appealing opportunities. Having a defined career focus helps you...
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