LinkedIn Key Word Optimization – Part 2

In our last post we talked about the importance of having a LinkedIn profile and customizing your Headline and About sections. In this post, we will focus on what you should do to attract attention via your Skills and Endorsements section and with creating content.   With up to 50 specific skills available to list, the Skills and Endorsements is one of the biggest key word rich areas on your profile you can use to attract hiring managers to your profile. The top two things you need to do in this section is list common descriptive words that your industry and job title utilize. For...

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LinkedIn Key Word Optimization – Part 1

If you could have a recruiter working for you 24/7 with a little effort on your part and find the job you’ve been wanting, would you say YES? Well, I’ve got great news for you. That 24/7 recruiter is your LinkedIn profile and in this two part blog series, I’m going to tell you the best strategies to use on your profile so real recruiters and hiring managers can find you!   Currently there are 575 million users of which 122 million have interviewed for potential jobs and 35.5 million say they have been hired. But what makes LinkedIn so important? Studies show that over 90% of recruiters...

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Helpful Career Data Resources to Help You Dig In On Your Career Change Ideas

Career data available online can be helpful in determining if the career change options you’re considering will work for you.  I recommend digging in on these resources after you’ve executed the career research interviews and career experiment strategies I discussed in the previous 2 blogs, for this reason: When you identify an area that intrigues you and pull up some statistics or specifications on it, often you’ll see too many roadblocks right away. Like, “Oh, I don’t have that training” or “Oh, it’s not going to pay enough.” Yet when you explore...

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Get Your Hands Dirty to Find Out if Your Career Change Idea is Truly Right for You.

Several years ago, I got a bit burned out on my job. I started daydreaming that what I’d really rather do is get a PhD and train other career counselors about how to be successful. I mentioned this idea to a mentor and professor at the university where I’d gotten my master’s degree, and he said, “Perfect timing! I’m going on sabbatical and you can teach my graduate class in career counseling.” Whoopee! I thought. The Universe was aligning to support me! And it was, but in a way different from what I’d expected. I dove in and taught the semester-long course, and by the end was ready to run...

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Stop Dreaming About a Career Change and Start Making It Happen!

You’ve thought about a career change for a while, the ideas rolling around in your head. But for whatever reason you haven’t really acted on any of them. You’re a motivated, talented person…so why are you stuck? Chances are it’s because you don’t have enough information to make an informed decision. But lucky for you, that’s what I’ll be covering in the next few blogs: one of my very favorite topics, career exploration, and I’ve seen hundreds of times how it can really move things forward. In my experience, career exploration step is by far the most important step in the career change...

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